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  • Transforming Retention in Your Fitness Business

    Transforming Retention in Your Fitness Business

    The Most Expensive Mistake Gym Owners Keep Repeating: Transforming Retention in Your Fitness Business In the competitive world of the fitness business, gym owners often find themselves caught in a relentless cycle of chasing new leads while their existing members quietly slip away. This paradox—where attracting new clients feels like a constant uphill battle despite a steady influx of prospects—highlights a critical issue that many gyms overlook: retention. Understanding and mastering client retention can be the game-changer that transforms your gym from a revolving door into a thriving community of loyal members. This article dives deep into the insights shared by Joey ....

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  • Unlocking Growth with Semi Private Training: The Key to Breaking the $30K Monthly Barrier

    Unlocking Growth with Semi Private Training: The Key to Breaking the $30K Monthly Barrier

    Unlocking Growth with Semi Private Training: The Key to Breaking the $30K Monthly Barrier Are you struggling to push your gym's revenue past the $30K mark? The secret might lie in adopting a semi private training model. In this blog, we'll explore the advantages of semi private training and how it can transform your business model for sustainable growth. Intro Welcome to a transformative journey in the fitness industry! If you're a gym owner hitting a revenue ceiling, it's time to rethink your approach. The semi private training model could be your gateway to sustainable growth and profitability. In this blog, we'll dive into the importance of your gym's business model, the ....

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  • The Hidden Costs of White-Labeled Automation: What You Need to Know

    The Hidden Costs of White-Labeled Automation: What You Need to Know

    The Hidden Costs of White-Labeled Automation: What You Need to Know 🚀 The Automation Frenzy In the fast-paced world of fitness businesses, automation has become a buzzword that's hard to ignore. Many gym owners are jumping on the bandwagon, lured by promises of seamless operations and increased profits. But is it really the golden ticket it's made out to be? Let's dive into the nitty-gritty of white-labeled automation solutions, unraveling the chaos they can bring to your business. Before you get swept away, let's explore the real costs and pitfalls lurking beneath the surface. 🤔 Understanding HighLevel Automation HighLevel is a software platform that has been making waves, ....

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  • 7 Trends Personal Training Gyms Can Capitalize On In 2025

    7 Trends Personal Training Gyms Can Capitalize On In 2025

    7 Trends Personal Training Gyms Can Capitalize On In 2025 7 Trends Personal Training Gyms Can Capitalize On In 2025 Welcome to a new era for personal training gyms! As we look ahead to 2025, it's clear that the fitness industry is on the brink of exciting changes. From shifting market sentiments to technological advancements, there's a lot to consider for gym owners aiming to stay ahead. Here are seven key predictions for the fitness landscape in 2025, and how personal training gyms can leverage them to thrive. 1. The Resurgence of Strength Training In recent years, there's been a noticeable shift back to strength training. While fat loss has been a dominant focus, the ....

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  • Gym Owners Must Know This BEFORE Hiring Fitness Coaches

    Gym Owners Must Know This BEFORE Hiring Fitness Coaches

    The Problem with Individual Coaching and Programming In the fitness industry, individual coaching and programming have become popular approaches for gym owners and coaches. It allows coaches to provide personalized guidance and training plans to each client, tailoring the workouts to their specific needs and goals. However, this approach also poses some significant challenges and potential drawbacks, as Tim Lyons discovered in his experience with a gym that had a similar setup. At this gym, each coach had their own roster of clients and was responsible for creating individualized programming for their clients. While this may seem like a great way to provide personalized attention, it ....

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  • Are You Missing True Wins in Your Gym Business?
    17 Oct 2023

    Are You Missing True Wins in Your Gym Business?

    The Power of AI Tools in Business In today's competitive business landscape, staying ahead of the curve is key to success. One way businesses can gain a competitive edge is by leveraging artificial intelligence (AI) tools. This article will explore the power of AI tools specifically in the context of gym businesses. Leveraging AI for Image Creation Visual representation is crucial when it comes to attracting and engaging potential customers. Gym businesses can use AI tools to create eye-catching images that showcase their facilities, equipment, and services. With AI image creation tools, gym owners can easily generate professional-looking visuals that capture the attention of ....

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  • High Ticket Sales vs. Monthly Recurring Revenue - What Every Gym Owner MUST Know
    12 Oct 2023

    High Ticket Sales vs. Monthly Recurring Revenue - What Every Gym Owner MUST Know

    The Allure of High Ticket Programs There is a lot of chatter in the industry about high ticket programs that promise large amounts of money in a short period of time. These programs can be appealing, especially for struggling gym owners. However, it's important to approach high-ticket options with caution and not rely on them as a quick fix. Many gym owners find themselves attracted to high-ticket programs because they are looking for a way to boost their revenue and make a bigger profit. The idea of making large sums of money quickly can be enticing, especially when faced with the challenges of running a gym business. However, it's essential to consider the potential downsides and ....

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  • Money Making Activities vs. Time Wasters - What's Controlling Your Day?
    10 Oct 2023

    Money Making Activities vs. Time Wasters - What's Controlling Your Day?

    The Importance of Outsourcing Non-Revenue Generating Tasks As a gym owner, it’s crucial to prioritize your time on activities that directly contribute to revenue generation. While you may be skilled at various tasks, it’s essential to recognize that some responsibilities can be delegated or outsourced to professionals. Outsource non-revenue-generating tasks to allow gym owners to focus on income-producing activities and strategic planning. One such area where outsourcing can be highly beneficial is maintenance and repairs. Gym equipment is subject to wear and tear, and ensuring its proper functionality is vital for both customer satisfaction and safety. Rather than ....

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  • Direct Appointments vs Discovery Calls - Who's the Winner? (A/B Test Results)
    5 Oct 2023

    Direct Appointments vs Discovery Calls - Who's the Winner? (A/B Test Results)

    The Importance of Pre-Qualifying and Pre-Selling Leads In the world of fitness and wellness, it can be challenging to attract and retain high-quality leads. There is a multitude of platforms and strategies available to generate leads, but the real challenge lies in converting those leads into paying clients. Building a solid client base requires time, effort, and resources. However, there is a way to save time and resources by pre-qualifying and pre-selling leads before scheduling an in-person appointment. Pre-qualifying and pre-selling leads involves reaching out to potential clients through a phone call. This initial contact not only allows you to assess the viability of the lead but ....

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  • Skills That Pay The Bills

    Skills That Pay The Bills

    As a gym owner, you likely started your business with the goal of helping others achieve their fitness goals. However, as you grow your business, you may realize that the purpose of expanding your gym is not just to make more money, but also to improve the quality of your life. A successful gym means happier employees, more profit, and growth in other aspects of your business. Along the way, you will acquire valuable skill sets that can also spill over and benefit your personal life. In this article, we will discuss the skill sets that gym owners acquire and how they can use them to grow their businesses. Marketing Skills Marketing is one of the most critical skill sets ....

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Brandon Roggow - Habitat Fitness

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