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Time To Go To War

Seizing Opportunities in a Recession: How to Succeed in Marketing Your Micro Gym The current economic situation is not favorable for many businesses, including those in the fitness industry. With the recession hitting hard, gym businesses are struggling to maintain their clientele and grow their customer base. However, it is crucial to realize that there are still opportunities to thrive even in the toughest of times. In this blog post, we'll discuss various ways to grow your gym business in a recession. Firstly, let's define a recession. A recession is a period of economic slowdown, typically characterized by a decline in Gross Domestic Product (GDP) for two consecutive ....
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Essential Skills for Running a Successful Gym Business

Essential Skills for Running a Successful Gym Business Opening a gym is not just a business, it's a passion. It is an opportunity to share your love for fitness and training with others while also making a living out of it. However, running a gym is not easy. It requires more than just a love for fitness and a passion for training others. It is a multifaceted business that demands the acquisition of various skills. In this blog post, we will explore some of the essential skills that gym owners must learn to run a successful gym business. The Biggest Skill Set a Gym Owner Can Learn Gym ownership is a challenging business that requires a wide range of skills and ....
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How To Remove Yourself From Daily Operations

As a personal training gym owner, you’re likely passionate about health and fitness and want to help others reach their goals. But when running a business, there are only so many hours you can dedicate to day-to-day operations. To really grow your gym and have time to focus on other aspects of your business, you need to start delegating and stepping away from the day-to-day operations. The idea of stepping away from the day-to-day operations of your gym can feel overwhelming, but with the right plan, you can make it happen. Here are some initial steps you can take as a gym owner to begin to step out of the day-to-day operations. 1. Automate as much as possible ....
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Organic Vs Paid Advertising

Organic social media posts are those that are posted to social media platforms without any form of paid promotion. These posts can be seen by an organic audience, meaning users who stumble across the content in their newsfeeds or on their timelines without any additional effort from the brand or publisher. Paid social media advertising, on the other hand, involve the use of paid social networks such as Facebook Ads, Twitter Ads, and Instagram Ads to promote content. Paid social media posts are used to target specific audiences, and the cost of running a paid campaign is usually much lower than that of a traditional marketing campaign. The benefits of organic social media posts are ....
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19 Jan 2023
Personal Growth to Grow Your Gym

It is no secret that personal development plays an important role in the success of any business. The owner of a fitness business is no exception. By taking the time to focus on personal development, the owner of a fitness business can become better equipped to grow their business and take it to the next level. Here are just a few of the many benefits that personal development can offer to the owner of a fitness business. 1.Increased Confidence One of the most important benefits of personal development for the owner of a fitness business is increased confidence. Confidence is a key component of success and can be a powerful tool in helping the owner of a fitness business reach their ....
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5 Jan 2023
Knowing Your Numbers

As a fitness business owner , understanding your numbers is a crucial part of running a successful business . Knowing your numbers will help you make decisions that will lead to growth , increase profits and make sure your business remains sustainable . It ’ s hard to over state the importance of understanding your numbers . They can provide you with valuable insight into how your business is performing , how to improve its operations , ....
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4 Jan 2023
Drop Ship Apparel For Your Gym

As a fitness facility , maximizing profits is an important objective . And with the advent of more customers purchasing fitness gear and merchandise online , it makes sense to explore opportunities to add drop - ship gear and merchandise to the business offerings . Drop - ship gear and merchandise offers many benefits for a fitness facility . It allows for increased profits , can provide an alternative revenue stream , and allows the business to ....
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2 Jan 2023
Cost Per Lead vs Cost Per Acquisition

When it comes to running a successful business , it ’ s important to understand the cost per lead ( C PL ) and cost per acquisition ( C PA ). This knowledge will help you determine how much money you need to invest in order to acquire new customers and how efficiently your marketing campaigns are performing . The cost per lead ( C PL ) is a metric that measures the cost associated with gaining a new lead , typically a name, phone number, and email address. It ....
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21 Dec 2022
Why You Should Be Working With a Business Coach

The growth of a business can often be a slow and difficult process. It takes time and effort to acquire new customers and find success in the competitive world of entrepreneurship. However, investing in a business coach can provide a competitive edge and accelerate the progress of any business. A business coach is a professional who provides guidance and expertise to help their clients reach their business goals. By providing expertise and support, a business coach can help with everything from developing a business strategy to increasing customer engagement and growth. A business coach can be particularly beneficial for startups and small businesses, as it can provide them with the ....
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Fitness Marketing in 2023: The Gameplan

Creating a successful marketing plan for a gym can be a challenge, but it is essential for a successful gym. As a gym owner, you want to ensure that your gym has a steady stream of members and that it is a profitable business.   A marketing plan for 2023 should be comprehensive and well thought out, taking into account the current trends in the fitness industry as well as the needs of your gym. In this blog, we will discuss how to help gym owners develop a marketing plan for 2023. 1. Understand Your Target Audience   The first step in developing a marketing plan for 2023 is to understand your target audience. You need to identify who your ideal customer is and what their needs and ....
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Time To Go To War

Essential Skills for Running a Successful Gym Business

How To Remove Yourself From Daily Operations

Organic Vs Paid Advertising

Personal Growth to Grow Your Gym

Knowing Your Numbers

Drop Ship Apparel For Your Gym

Cost Per Lead vs Cost Per Acquisition

Why You Should Be Working With a Business Coach

Fitness Marketing in 2023: The Gameplan

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Built To Grow Podcast Catch up with the latest episode

Request Information Now!

Let us e-mail you this Free Report

Take our free quiz: How Strong is my Fitness Business?

Built To Grow Podcast
Catch up with the latest episode